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Category Archives: SEO Blog

5 Keyword Research Mistakes That Cripple Search Traffic

Keyword research is arguably the most important element of an SEO campaign. You can use all the advanced on-page optimisation and inbound link…
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How to Fix Your SEO Title Tag Optimisation in 5 Minutes

Poor Title tag optimisation is one of the leading factors of low search rankings for local businesses - and it's also one of…
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Organic Lead Generation Strategies from Pro Internet Marketers

The Importance of Organic Lead Generation What is lead generation, exactly? It's the process of acquiring interested prospects for your company, product, or…
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SEO Competitor Keyword Analysis Tools, Tips and Reports

What to Look for in a SEO Competitor Analysis As much as it can be a chore sometimes, when it comes to marketing,…
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Google Analytics Consultants – How to Use Website Analytics

How to Use Google Analytics to Improve Your Website Performance If you’ve dipped your toe into the ocean of information that is Google…
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Press Releases NZ – Online Public Relations & Media Promotion

Press Releases and Their Benefits to Your SEO Profile Press releases should already be a core part of any marketing campaign, whether it’s…
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SEO Tauranga – Online Marketing for Tauranga Businesses

SEO and Marketing for Tauranga Businesses Do you own a local Tauranga Business? If so, there’s a good chance that you have a…
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Online Content Marketing Strategy & Services

What is Content Marketing? If you’ve been keeping up with online marketing trends then you’ve no doubt come across the term ‘content marketing’.…
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SEO Wellington – Online Marketing for Wellington Businesses

SEO and Marketing for Wellington Businesses Do you own or work at a business in Wellington? If so, you are probably already aware…
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Google Panda Algorithm Update – What Is It?

The Google Panda Algorithm and Update 4.1 If you’ve been doing your SEO research then you’ve probably heard the terms Google Panda and…
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[VIDEO] Search Engine Optimisation for Auckland – High Competition Markets

If you're trying to improve your SEO in the Auckland market, chances are you have tough competition on your hands. This is especially…
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[VIDEO] 3 Factors Your SEO Company Must Have to Be Successful

Choosing the right SEO company can be a big challenge for NZ businesses. Search engine optimisation may represent a big chunk of your…
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WordPress SEO: Everything You Need to Know (Including Plugin Setup)

Setting up SEO on a Wordpress website is a really simple process thanks to the range of useful plugins available for this purpose.…
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Buyer Beware: How to Spot Dodgy SEO Companies

If you've ever hired an SEO company before, there's a good chance you hired a bad one. The market is full to brimming…
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Effective Website Copywriting for NZ Businesses: A Crash Course

Most websites fall flat when it comes to copywriting. Their content is not engaging and not optimised properly, either for search rankings or…
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Making SEO and Web Design Work Together

If you want your business website to be successful as a tool for generating sales and contributing to the bottom line, SEO and…
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Website Marketing Strategies and SEO for 2013

2012 saw many changes take place in terms of which website marketing strategies were capable of producing the best results - and this…
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5 Tips for Writing Better Google Ads

Writing Google ads is an art. It requires a strong understanding of persuasive copywriting and an in-depth grasp of who your target customer…
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Social Media Marketing: Truth, Lies and Facebook Advertising

Social media marketing - it's a term surrounded by just as much confusion as buzz. What is it, how does it work, and…
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Small Business Marketing on the Web

The face of small business marketing has changed significantly over the past decade. The widespread use of the Internet for shopping and the…
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SEO for Christchurch Businesses – Winning Online

Applying SEO to your Christchurch business can give you a big advantage over the competition. By making your business more visible in search…
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Google Plus

Google Plus is a social media platform, similar to Facebook, which was launched by Google in June 2011. If you are in charge…
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The Kiwi Business Owner’s Guide to Link Building

Link building is a pretty confusing subject when you first come across it. Admittedly it's all pretty geeky, so we'll try to break…
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The 2 Types of Search Engine Marketing

SEM - Search Engine Marketing Search engine marketing (SEM) is the primary method of driving traffic online for the majority of businesses. According…
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General Guide to Internet Marketing

Internet Marketing NZ - The Fundamental Pillars SEO is simply one aspect of Internet marketing. In order to achieve the best results online…
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What is SEO?

NZ Search Engine Optimisation Demystified What is SEO? It's a question that bubbles up in the minds of many Kiwi business owners who…
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3 SEO Tips for New Zealand Businesses

Lots of NZ business owners ask me for SEO tips, so I have put together what I feel are the three most useful…
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How to Create an Integrated Digital Marketing Strategy

In order to get the most out of a digital marketing strategy, it's important to take a holistic approach and consider how all…
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How to Use Local SEO for Auckland Businesses

SEO Auckland - Making Local Search Work Wondering how SEO (search engine optimisation) can help your Auckland business? There are some significant differences…
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Quality Website Traffic: What It Is and How to Get It

Getting website traffic can be a big challenge for any business – so if you're struggling to get traffic, what steps can you…
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Video Marketing Strategy Tips

Video Marketing Strategy Demystified Internet video marketing has exploded in terms of usage and reach in the last five years, but many businesses…
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